Kansas has nearly 257,000 small businesses. Half of all Kansas employees work for one. Most of those businesses will never transfer the value their founders built.
256,950 small businesses in Kansas
80% of businesses listed for sale never sell
Exit planning takes 3–5 years done right
Small businesses represent 99.1% of all businesses in Kansas and employ nearly 49% of the state's entire workforce. Johnson County alone — Overland Park, Leawood, Olathe, Lenexa — is one of the most concentrated professional services markets in the Midwest. These are serious businesses with serious value. Most of them are owner-dependent, and most of their owners have no formal plan for what happens when they're ready to step back.
We work with Kansas founders running service businesses generating $250K to $20M — primarily in Johnson County and the KC metro's Kansas side, but statewide when the fit is right. Professional services, technology, trades, healthcare, financial advisory. Owner-dependent operations where the founder is the business.
Kansas City is the biggest small town there is — and it doesn't care about the state line. I've worked with founders in Overland Park, Leawood, Olathe, and Lenexa for 30 years. The business challenges are identical on both sides: owner-dependent companies with real revenue and insufficient transferable value. I'm a Certified Exit Planning Advisor based in Lee's Summit, and I've spent the last decade helping founders on both sides of the metro build businesses worth selling — or worth keeping.
Kevin Oldham | CEPA | Certified Value Builder | Accredited Value Guide | Lee's Summit, MO
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My mom ran a skateboard shop called Square One in Topeka. She poured years of her life into it. When it closed, there was nothing to show for it — no equity, no exit, no return on what she built. That's not a business. That's a job with a sign on the door.
That's what happens to most founders. Not because they didn't work hard. Because nobody helped them build something transferable. I started Diffactory to change that.
— Kevin Oldham, CEPA

Every business scores across 8 drivers of value. Most owner-dependent companies score below 50. Here's where value leaks.
Financial Performance
Growth Potential
Switzerland Structure
Valuation Teeter-Totter
Recurring Revenue
Monopoly Control
Customer Satisfaction
Hub & Spoke
Certified Value Builder
Value Builder System
Accredited Value Guide
Advanced value assessment
30+ Companies
Angel investor through BetaBlox since 2014

Dave & Jacci Brattin
Exited Owners, Armstrong-Citywide Hardwood Flooring
"Diffactory's knowledge put us in a position to reach markets that we hadn't ever reached before. They were worth 10 times what we paid them."

Adam McChesney
Founder, Builders of Authority
"I thought I was on the right path. I was actually on a path to chaos. Diffactory helped me systemize our agency, remove the 'Adam does everything' bottleneck, and turn what I had into a business with real, transferable assets."
Free
15 minutes. Score all 8 drivers of company value.
Start Free Assessment$997
Deep dive, full 8 Drivers analysis, prioritized 90-day plan, 30 days follow-up.
Schedule a Call$997/mo
12-month implementation, monthly sessions, weekly check-ins, 60-day money-back guarantee.
Schedule a Call60-day money-back guarantee on Masters program
Free assessment — no sales call required
KC metro-based — serving Kansas founders statewide
Start with the free Value Builder Assessment. 15 minutes. No sales call required.