ABOUT DIFFACTORY
Our Story
What started as a marketing consultancy quickly became something bigger. Too many business owners put in years of hard work, only to find out their company was worth far less than they expected when it came time to sell. We realized marketing alone wasn’t enough—real business value goes deeper.
Our Approach
We help entrepreneurs understand and strengthen the factors that make a business truly valuable.
By looking at the full picture—not just sales, but operations, structure, and long-term sustainability—we ensure your business isn’t just successful today, but ready to command the right price when the time comes.
Kevin Oldham
Founder + Chief Value Accelerator
Jose Bolanos
Mindset Expert
Jessica McArthur
Head of Operations
Mark De Grasse
Artificial Intelligence Expert